Patricio san Martín P.

Senior Product Owner Digital Factory B2c at Autofact

Patricio San Martín P. is an experienced professional specializing in digital transformation and marketing within the automotive and education sectors. Currently serving as a Senior Product Owner at Autofact Chile SpA since June 2021, Patricio leads commercial initiatives for B2C automotive information products across Chile, Peru, Colombia, and Mexico, focusing on sales funnel improvements and performance marketing strategies. Previous roles include a Digital Transformation instructor at Pontificia Universidad Católica de Valparaíso, Director of Digital Marketing at Avansur Escuela de Conductores, and various leadership positions at Entel, COSMO CONSULT, and PortalBusiness, showcasing a strong background in agile methodologies, customer experience optimization, and digital strategy implementation. Patricio holds a Master's in Innovation from Pontificia Universidad Católica de Chile and a degree in Business Engineering from Pontificia Universidad Católica de Valparaíso.

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