APCO Holdings, LLC
Allison Attaway is a seasoned marketing professional with extensive experience in developing and implementing effective marketing strategies across various organizations. Currently serving as a Senior Marketing Manager at APCO Holdings, LLC, since August 2023, Allison previously held the position of Marketing Manager at Marel, where responsibilities included managing a $1.5M marketing budget, driving demand generation, and executing account-based marketing campaigns. Prior roles include Communications & Brand Manager at Habasit, where Allison oversaw marketing budgets and tradeshows, and Marketing Coordinator at Nitta Corporation of America, focusing on promotional materials and event organization. Allison holds a Bachelor of Business Administration in Marketing from Georgia State University's J. Mack Robinson College of Business.
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APCO Holdings, LLC
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APCO, established in 1984, is a leading marketer and administrator of extended vehicle service contracts, warranties, and other related products sold primarily by automobile dealers located throughout the United States. APCO has expanded its offerings over the last decade to include leading-edge training for dealership sales and finance teams. The company markets its products using the EasyCare, National Auto Care, and GWC brands, as well as other private label automobile manufacturer brands, through a network of independent agents and an internal salesforce that specialize in consulting with and servicing the automotive dealership markets. EasyCare and GWC Warranty are the only "Motor Trend Recommended Best Buy" brands in the automotive aftermarket. For further information about APCO, see www.easycare.com, www.nationalautocare.com, and www.gwcwarranty.com.