Roxi Laslau

Roxi Laslau is a seasoned marketing professional with extensive experience in brand management, strategic marketing, and creative direction. Currently serving as Senior Director of Brand & Creative at AutoNation since March 2016, Roxi leads brand management initiatives, implements long-term brand strategies, and oversees multiple creative teams to ensure alignment with corporate objectives. Previous roles include Director of After-Sales Marketing, where Roxi aligned marketing strategies with business goals and enhanced customer engagement, as well as Area Marketing Manager, Corporate Sponsorships & Events Marketing Manager, and Marketing Specialist, all within AutoNation. Roxi's earlier experience includes roles at Gongos in research coordination and internships at Fiat Chrysler Automobiles, along with marketing associate work at Meemic Insurance Company. Roxi holds a Bachelor of Business Administration in Marketing from the University of Michigan-Dearborn.