Jacinta Franke

Jacinta Franke is an accomplished Ecommerce Analyst at AVB Marketing since February 2023, with extensive experience in digital merchandising and operations. Previously, Jacinta served as Digital Merchandising Ops Manager at Ferguson Enterprises from April 2015 to November 2022, leading change management for a nationwide Salesforce rollout, enhancing operational performance, and managing a diverse brand portfolio, achieving significant revenue growth. Jacinta also held various roles at Ferguson Enterprises, including Digital Merchandiser, Revenue Retention Manager, and Product Data Specialist, focusing on collaboration across teams and KPI development. Earlier experience includes receiving an Innovations Award at UnitedHealth Group as a Senior Claims Adjuster and managing daily operations at Mariscos Seafood & Grill. Jacinta holds educational credentials from Butte College and California State University, Chico.