Melissa del Beccaro

Melissa Del Beccaro is a seasoned business development professional with extensive experience in the automotive industry, currently serving as the Business Development Manager at Avis Ford since July 2008. In this role, Melissa has successfully organized and promoted various employee and customer events, in addition to developing procedural guidelines and training materials for the dealership's CRM system. Prior to this position, Melissa worked as the Customer Relationship Management Manager at Avis Ford, where key responsibilities included tracking dealership traffic and analyzing sales performance to enhance customer satisfaction. Melissa's earlier experience includes serving as a Lease Renewal Coordinator at Varsity Lincoln, facilitating lease renewals and enhancing marketing strategies. Melissa holds a Bachelor of Arts degree in History from Purdue University, with a specialization in Modern Middle East and Popular Culture.