JC

Joey Choo

Director, Live Content APAC at AVIXA

Joey Choo has extensive work experience in the events and program management industry. Joey started their career in 2001 as an Executive in Meetings, Incentives, Conventions & Exhibitions (MICE) at Starbridge Pte Ltd. Joey then worked as a Manager in Operations and Sales at Star Route Pte Ltd from 2003 to 2005. In 2006, they joined SGH Postgraduate Medical Institute as a Project Manager until 2010. At events.360, they served as a Project Manager from 2010 to 2012. In 2013, they joined AVIXA as an Asia Pacific Program Coordinator and later progressed to the role of Asia Pacific Program Manager. In 2020, they became the Senior Asia Pacific Program Manager at AVIXA, and as of January 2023, they hold the position of Director, Live Content APAC.

Joey Choo completed a Bachelor's Degree in Marketing & Media Management from Edith Cowan University from 2001 to 2003. Prior to that, they obtained a Diploma in Business Studies from Ngee Ann Polytechnic between 1996 and 1999.

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