Sona Kapoor

Sona Kapoor is a seasoned professional in global market development and product marketing with experience at Azenta Life Sciences since February 2018, holding various roles including Global Market Development Manager and Product Marketing Manager. Sona specializes in designing and executing go-to-market plans for service portfolios in Sanger Sequencing, Plasmid Preparation, and Molecular Genetics, while managing multi-channel marketing campaigns and collaborating with stakeholders to drive revenue growth. Previous experience includes a role as Product Marketing Intern at GENEWIZ, where Sona conducted data analysis and market research, and as an ICMR-Junior Research Fellow at the National Institute for Research in Reproductive Health, where Sona engaged in stem cell research. Sona holds a Master of Business and Science in Biotechnology and Genomics from Rutgers University, along with a Master of Science and Bachelor of Science in Biotechnology from Panjab University.