Yousef Hekal

Yousef Hekal is an experienced professional in communications and marketing, currently serving as the Head of Cross Categories Communication & Events at B.TECH since May 2019. In this role, Yousef is responsible for developing and executing strategic communication plans that align with brand objectives, while also overseeing high-impact events that enhance brand awareness and business growth. Prior experience includes positions as Marketing Communication Supervisor, Marketing Executive, and Marketing Coordinator, as well as Sales & Marketing Coordinator at fuzed magazine from December 2018 to May 2019. Yousef holds a Bachelor's degree in Law from Cairo University, obtained in 2018.