Danica Ridgeway Farr has a diverse professional background with extensive experience in sales and event management. Currently serving as Vice President of Sales at B-Unlimited since December 2017, Danica has held multiple roles within the company, including Director of Sales, Business Development Manager, and Account Manager. Prior experience includes a marketing internship at Chartwells Higher Education Dining Services and leadership as President of the National Panhellenic Conference Inc. Additional experience includes a role as Youth Associate at Cross Church, where Danica coordinated events across eight states for over 500 students. Danica also worked as Front Desk staff at B-Unlimited and as Head Counselor for the Missouri Association of Student Councils. Danica holds a Bachelor's degree in Hospitality Administration/Management from the University of Arkansas.
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