Carlos Barberena

Vp, Sales, Alliances & Strategy at B4C Technologies Inc.

Carlos Barberena is an experienced sales, marketing, and strategy leader currently serving as VP of Sales, Alliances & Strategy at B4C Technologies Inc., where the focus is on a revolutionary product designed to enhance the durability and environmental friendliness of metal surface products. Previously, Carlos held key roles including Director of ISVs at Couchbase, where the development and execution of the ISV business strategy were managed, and ISV/OEM Director for IoT and Augmented Reality at PTC, overseeing initiatives across Latin America and collaborating with major telecommunications and oil and gas companies. Carlos's extensive background also includes significant contributions at Oracle Corporation in global business development and prior leadership positions at Hyperion Solutions, Active Decisions, Business Objects, Movaris Inc., Edgebound Corporation, and Selectica Inc. Carlos holds a BS in Computer Science from the University of Louisiana at Lafayette.

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Miami, United States

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B4C Technologies Inc.

B4C Technologies, LLC manufactures and delivers non-toxic chemicals to help clients extend the life of metal parts in the harshest abrasive and corrosive conditions. The company’s process has a range of potential applications, such as body and vehicle armor, high-speed cutting tools and dies, wood-cutting tips, lawn mower blades, drill bits, andsurgical blades. It services customers in the United States. The company was founded in 2010 and is based in Palm City, Florida.


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