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b8ta is a retail-as-a-service company with a chain of 22 standalone retail stores, which serve as presentation centers for consumer electronics and home goods.


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Vibhu Norby
Co-Founder, CEO
William Mintun
Co-Founder, COO
Camille Formosa
General Counsel
Carrie Kelly
SVP, Partnerships & Business Development
Kartheek Mulpuri
VP, Strategy
Simon Jones
VP, Marketing
James Riley
VP, Corporate Operations
Ross Kennedy
Director of Retail Operations
Sean Kealey
Director UX & Engineering

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