Baby Love
Jessica van Rooyen currently serves as the Executive Director at Baby Love, a company dedicated to providing essential diaper support for low-income families in Toronto. Prior to this role, Jessica held various leadership positions at Properly, culminating as Vice President of Marketing, where responsibilities included developing brand strategies and overseeing marketing initiatives that transformed the company into a recognized player in the real estate market. Jessica's previous experience at Uber involved leading brand campaigns and building a high-performing marketing team, while earlier roles at Unilever focused on brand management and strategic growth across multiple product lines. Jessica holds a Bachelor of Commerce degree from Queen's University and has studied at the University of Bath.
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Baby Love
Baby Love provides diapers that every baby deserves, to support the health and wellbeing of low income families living in Toronto. Working directly with a manufacturer, we have produced over 800,000 diapers to distribute to low income families in Toronto. These diapers are distributed monthly through trusted local organizations that deliver high touch programming to support families to thrive. Together, with financial donations from our Baby Love Community we will be able continue to help more families in need.