Elizabeth Martin

Elizabeth Martin is a seasoned marketing professional with extensive experience in lifecycle marketing, customer retention, and community engagement across various industries. Currently serving as the Director of Lifecycle Marketing at Babylist, Elizabeth previously held leadership roles at Zulily, Amazon, and RealSelf, where responsibilities included CRM management, customer acquisition strategies, and overseeing consumer engagement initiatives. A strong background in growth marketing was further developed at Meredith Corporation and Allrecipes.com, where Elizabeth successfully led teams and drove key marketing strategies to enhance user experience and brand loyalty. Elizabeth holds a BA in Social Science from the University of Washington and a Certificate in Commercial Baking from Lake Washington Institute of Technology.