BAC Credomatic
José Manuel Páez is a seasoned executive with extensive experience in digital transformation and strategic management. Currently serving as Senior Vice President and Chief Digital Officer at BAC since October 2011, José Manuel has successfully led company-wide initiatives in digital marketing, channels, and automation. Prior to this role, José Manuel managed CRM and contact center operations in Central America, focusing on business process management and the digitization of customer interactions. Previous experience includes marketing strategy development for Vodafone Global Enterprise, IT project management at BAC Credomatic, and consultancy work at Livingstone Gunn. José Manuel holds an MBA from London Business School, an MSc from The London School of Economics, and a BCom from McGill University.
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