Backbone Media
Nico Noel De Ocampo is a seasoned marketing professional with extensive experience in digital campaign strategy and execution. Currently serving as Sr. Media Strategist at Backbone Media, LLC since October 2022, Nico has previously held roles including Senior Growth Marketing Manager at Primer (Sendbridge, Inc) and Media Strategist, Paid Social at 85SIXTY. With a solid foundation in marketing from the University of Mary Washington, where Nico earned a Bachelor of Science in Business Administration & Marketing, work history also includes positions at Marketing for Change, myFXBG, Fishtank Media Consulting LLC, and Fairfield Technologies, showcasing a diverse skill set in project coordination, content creation, and data analytics for performance optimization.
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Backbone Media
Backbone Media targets, engages and inspires the active lifestyle market through public relations, media planning and buying, social media and affiliate marketing. From day one, Backbone was rooted in the idea that you could fuse passion for an outdoor, active lifestyle with a profession advocating for brands you believe in. Today, we’re a team of more than 65 hard-charging runners, skiers, climbers, cyclists, hikers, paddlers, hunters, anglers, dog lovers and travel enthusiasts. We align our employees’ passions with the brands they represent. Our fast-paced offices in Denver and Carbondale have landed us on Outside’s “Best Places to Work” list more years than we can count. But we don’t just throw around buzzwords like teamwork, trust and transparency. We live and breathe by our true north — from lunch runs, the Powder Clause and happy hours to trail work days and river clean-ups. Check out our website to learn more about us and what we do.