Nicole Titus

Nicole Titus currently holds the title of Senior Lifecycle Marketing Manager at Backlight, where Nicole manages development projects and A/B testing pipelines. Prior to their role at Backlight, Nicole held various marketing management positions at gofor where Nicole collaborated with stakeholders to improve driver acquisition, onboarding, and retention. Nicole also has experience in marketing automation, inbound marketing, content creation, and campaign management. In addition to their marketing background, Nicole has a strong foundation in theatre production and design, with experience as a stage manager and technician. Nicole graduated with an Honours Bachelor of Arts degree in Dramatic Arts from Brock University.