Penn Weinberger

Head of Agency at Bad Behavior

Penn Weinberger is the founder and Head of Agency at Bad Behavior, leading sales efforts and client relations since October 2022, with partnerships including Live Nation, BetMGM, and Columbia Records. Prior to this role, Penn served as Head of Partnerships at Fallen Media, generating over $1M in annual sponsorship revenue and overseeing the creation of a TikTok show for Lyft that garnered recognition from AdWeek. Experience also includes significant contributions to the viral "Bloomberg for President" meme campaign at Meme2020 and serving as an account manager for major brands at Jerry Media. Penn holds a B.A. in Economics and Marketing from Syracuse University's Maxwell School and is a graduate of Hunter College High School.

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New York, United States

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Bad Behavior

Bad Behavior is a branded content studio and creative agency that partners with brands and personalities to grow audiences via short-form content.


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