Cassie Preston

Director of Client Services CRM & Loyalty at Baesman

As a Director of Client Services of the CRM and Loyalty division, Cassie enjoys combining data, environmental trends, and the elusive interests of today's consumers to create unmatched marketing strategies that help her brand partners meet their business goals. In her 15 years in the marketing industry, Cassie has worked with globally recognized retail brands including Victoria's Secret, Signet Jewelers, Gander Mountain, and Toys R Us to create lasting brand loyalists. When not working, she is a proud mother of two strong girls, who hope to one day take the world by storm with their bold goals, brave souls, and bright smiles.