Kelsey Crookes

Kelsey Crookes is a seasoned professional with extensive experience in client services, customer engagement, and strategic operations. Currently serving as the Director of Client Services, Customer Engagement and Strategy at Baesman Group since April 2022, Kelsey excels in enhancing personalized communication strategies through analytics and execution channels. Previously, Kelsey held key positions at TinnCann as Chief Operating Officer, where responsibilities included managing operations and establishing success metrics, as well as at 84.51° as Lead Consultant focused on onsite product strategy and innovation for Kroger Precision Marketing, contributing significantly to the company's revenue. Kelsey began a career in client leadership and merchandising, holding various consultant roles at 84.51°, and completed internships with both 84.51° and Target. Kelsey earned a Bachelor of Science in Marketing from Miami University and participated in a study abroad program at Universidad de Sevilla.