Arthur Otero

Arthur Otero is a seasoned professional in data analytics and marketing with extensive experience across multiple industries. Currently serving as a Growth Data Specialist at BairesDev since March 2024, Arthur has a strong background in performance and growth marketing, notably achieving a significant reduction in Customer Acquisition Cost at Afya from April 2021 to February 2024 while leading a multidisciplinary team. Previous roles include Analytics Consultant at TIM Brasil and Analytics Analyst at Light, demonstrating expertise in data analysis, statistical modeling, and campaign management. Arthur holds a Postgraduate Certificate in Data Analytics from Universidade Estadual de Campinas and a Bachelor of Science in Statistics from Escola Nacional de Ciências Estatísticas.