Bajaj Consumer Care
Prachi Kapoor is an accomplished marketing professional with extensive experience in brand management and international business. Currently serving as the Marketing Lead for International Business at Bajaj Consumer Care since March 2021, Prachi has successfully managed new product development and launched innovative campaigns across global markets, notably in Bangladesh and the UAE. Prior to this role, Prachi was a Brand Manager at CavinKare, where innovation and strategic marketing initiatives were implemented for new products, including a low-cost hand sanitizer. Prachi's career began at airtel, progressing from Management Trainee to National Key Account Manager, focusing on enhancing customer experience and driving digital solutions in the manufacturing and FMCG sectors. Prachi holds an MBA in International Business from the Indian Institute of Foreign Trade and a Bachelor of Engineering in Electronics and Telecommunications from the Rajiv Gandhi Institute Of Technology.
Bajaj Consumer Care
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Bajaj Consumer Care is the second largest company in the Shishir Bajaj Group of companies. The history of Bajaj Consumer Care dates back to 1953 when Mr. Kamalnayan Bajaj established Bajaj Sevashram to market and sell hair oils and other beauty products. Bajaj Consumer Care Ltd. is one of the leading player in Hair oil category with brands like Bajaj Almond Drops Hair Oil, Bajaj Brahmi Amla Hair Oil, Bajaj Amla Hair oil and Bajaj Jasmine Hair oil. Our flagship Brand Bajaj Almond Drops Hair oil is the No. 1* hair oil in Indian market with Premium positioning and commands one of the highest per unit price in the industry.