Abantika Ghoshal

Abantika Ghoshal is a seasoned professional with extensive experience in strategy, marketing, and consumer insights across various industries. Currently serving as Lead - Strategy at Bajaj Electricals Ltd since January 2023, Abantika previously held the position of Chief Manager, Marketing at ICICI Lombard from July 2021 to January 2023. Prior experience includes roles as Senior Account Manager at Kantar, Manager of Consumer Insights for BFSI at NielsenIQ, and Senior Research Manager at Kantar IMRB. Abantika began a career in sales and marketing as a Senior Executive at Blue Star Limited and completed a summer internship at Indian Oil Corporation Limited. Academic qualifications include an MBA in Marketing from Jaipuria Institute of Management, Lucknow, and a BCA from Techno India College Of Technology.