Serena Skaf

Serena Skaf has a diverse range of work experience. In 2018, they worked as an Amazon FBA Seller, where they successfully established and grew an E-commerce brand on Amazon. Serena sourced and rebranded a product from China, generating revenue and increasing sales. During this time, they also worked as a Customer Success Manager at Surge Digital Solutions, where they excelled in managing customer relationships.

In 2014, Serena worked as an Online English, French, and Arabic tutor at Skooli Online Tutoring. Serena provided personalized one-on-one lessons to students, improving their language proficiency while establishing positive relationships.

Serena's experience also includes working as a Producer at Visual Lion in 2018. Serena effectively advertised commercial campaigns on social media platforms and analyzed their effectiveness. Serena also played a key role in developing and implementing social media engagement strategies to increase the target audience's penetration.

In 2020, Serena served as a Business Development Manager at PrimeMinds, where they contributed to the company's growth through strategic initiatives.

In 2022, they worked as an Emotional Intelligence Coach at Own It Detroit, utilizing their expertise to empower individuals. Currently, Serena is serving as the Chief Marketing Officer at Baklava since January 2021.

Serena Skaf began their education in the field of cinematography and film/video production at École Internationale de Création Audiovisuelle et de Réalisation from 2017 to 2018. Serena then pursued their interest in directing and producing at Wayne State University from 2015 to 2017, alongside studying public relations. Serena later shifted their focus to business and entrepreneurship, obtaining a degree in Technological Entrepreneurship and Management from Arizona State University between 2018 and 2020. Additionally, they obtained a certificate in yacht brokering from IAMSP Academy.