Alyson Upshaw

Alyson Upshaw is an experienced professional in social media management and content strategy, currently serving as the Social Media Manager at Ball Horticultural Company since May 2018. Prior to this role, Alyson held the position of Director of Content at Youtech & Associates, where strategy formulation and execution for social media and content clients were primary responsibilities. As an Adjunct Faculty member at Tribeca Flashpoint College, Alyson taught courses in Social Media Marketing, Consumer Behavior, and Mobile Marketing. During tenure at Junior Achievement of Georgia, Alyson coordinated major fundraising events and managed program implementation and volunteer training. Alyson holds a Master’s Degree in Integrated Marketing Communications from West Virginia University and a Bachelor's Degree in Theatre from Butler University.