Sara Massimiano

Sara Massimiano is a seasoned marketing professional with extensive experience in digital marketing and communication. Currently serving at Banca CF+ since February 2022, responsibilities include coordinating digital marketing campaigns, managing the website, executing Direct Email Marketing campaigns, and developing customer retention strategies. Prior to this, Sara held the position of Digital Marketing Specialist at Credito Fondiario from April 2016 to February 2022, where tasks involved managing digital marketing initiatives, website redesign, and social media management. Earlier experience as a Market Specialist at ENGIE Italia included market analysis and CRM platform optimization. Sara's educational background features a Master in Marketing Management from Sapienza Università di Roma, complemented by an Executive Programme in Digital Marketing Basics from Luiss Business School.