Banco BICE
Karelyns Torres is an experienced marketing professional currently serving as the Social Media Manager at Banco BICE since July 2021, where responsibilities include coordinating social media efforts focused on brand positioning and client acquisition. Prior roles include Sr Marketing Analyst at Itaú Chile, managing 360° communication plans and social media strategies, and Product Manager Marketing at Banco Falabella Chile, where campaign management and agency coordination were key tasks. With a foundational career starting as a Community Manager at Analiticom and progressing through various account executive roles, Karelyns has developed expertise in digital marketing, campaign execution, and team leadership. Educational credentials include a forthcoming Magíster en Comunicación Estratégica from Universidad del Desarrollo and a Diplomado in Customer Experience & Data Driven Marketing from Universidad de Chile.
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