Banco do Brasil
Career employee at Banco do Brasil for 30 years, since 1992. She holds a degree in Economic Sciences from Fundação Armando Álvares Penteado (FAAP/SP) and MBA in Marketing from Pontifícia Universidade Católica (PUC) of Rio de Janeiro. At BB, she was responsible for the company’s retail customer strategy, including CRM, segmentation and relationship models for Individuals and SMEs, in addition to the development, execution and management of products, partnerships in the loyalty segment and commercial strategy. She managed physical channels, proprietary and correspondants network, and digital channels. In 2017, she was appointed Retail Business Officer (for Individuals and SMEs), working in this area until her retirement in 2022. In the last five years, she has been serving as member of the Board of Directors of BB afilliated companies for payments – Elo Serviços, loyalty – Livelo and consortiums – BB Consórcios.
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Banco do Brasil
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Banco do Brasil SA is a Brazil-based financial institution (the Bank) primarily engaged in the banking sector. The Bank's activities are divided into five business segments: Banking, which offers deposits, loans and other banking services in the retail, corporate, wholesale and public sectors; Investments, which focuses on the structuring and distribution of debt and equity instruments in Brazilian primary and secondary capital markets; Fund management, which is mainly responsible for the purchase, sale and custody of securities, as well as portfolio management; Insurance, which provides products and services related to life, property and automobile insurance, private pension and capitalization plans, and Electronic payments, which includes services related to administration of credit and debit cards, such as capture, transmission, processing and financial settlement. The Bank operates through numerous subsidiaries in the domestic and international market.