Marcela Hidalgo Riquelme

Marcela Hidalgo Riquelme is an experienced product manager currently working at Banco Falabella Chile since July 2023. Prior roles include a marketing intern at Nestlé Professional, where Marcela analyzed and optimized B2B and B2C customer creation flows, and a sales position at Toke, providing customer service and selling locally designed clothing. Academic contributions include serving as a teaching assistant at Universidad Adolfo Ibáñez, grading student assignments to enhance writing skills. Additional experience encompasses an internship in development at Vitamina, leading market studies for strategic expansions, and coordinating projects as the head of the Gender and Inclusion Department for the student federation at Universidad Adolfo Ibáñez. Marcela holds a Master's degree in Administration and Strategy from Universidad Adolfo Ibáñez, completed in 2023, and a bachelor’s degree from the same institution.