Karina Peters

Karina Peters is an accomplished professional in digital management and marketing with extensive experience in the financial and engineering sectors. Since March 2018, Karina has held various leadership roles at Santander Brasil, including Digital Manager for Growth & Performance in Consumer Loans, and responsibilities in human resources and cultural strategy. Previously, Karina worked as a Senior Marketing Analyst at MPD Engenharia, where marketing strategies for product launches were coordinated, and as an Account Executive at Triefe Promoções e Eventos Ltda., leading marketing initiatives and teams. Early career experiences include marketing analyst positions at Engelux Construtora Ltda. and Yuny Incorporadora, focusing on campaign planning and institutional communication. Karina holds an MBA in Strategic Human Resources Management from FIA Business School, a postgraduate degree in Marketing from Universidade Presbiteriana Mackenzie, and a bachelor's degree in General Business Administration from Universidade Cruzeiro do Sul.