Communication and Public Relations

About

The Communication and Public Relations team at the Association of German Banks (BdB) is responsible for managing the organization's public image and fostering a positive relationship with various stakeholders, including policymakers, administrators, consumers, and the business sector. This team crafts and disseminates key messages, coordinates media relations, oversees public affairs and financial education initiatives, and actively engages in public debate to represent the interests of private banks. Additionally, they ensure transparent and effective communication strategies to support the BdB's mission of enhancing the understanding and trust in the private banking industry.


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