Rory O'Hara is a seasoned professional in ecommerce and digital marketing with extensive experience in various leadership roles across multiple organizations. Currently a Senior Ecommerce Account Strategist at By Association Only since November 2021, Rory leads client projects within the strategic team of a specialist Shopify Ecommerce agency. Prior to this role, Rory held positions such as e-Commerce Account Strategist and e-Commerce & Digital Marketing Manager at Zone3 Ltd, overseeing brand communication and optimizing website performance. Experience also includes positions as Digital Marketing & e-Commerce Manager at both Faction Skis and FW, managing digital merchandising and marketing efforts. Earlier roles encompassed responsibilities in buying and marketing at Absolute-Snow.co.uk and ski hardware sales assistance at Ellis Brigham Mountain Sports, along with a digital marketing internship at SNO Limited. This diverse background reflects a strong foundation in driving sales and enhancing user experiences in the ecommerce space.