Eleonora Sordon

Eleonora Sordon currently holds the position of National Key Account Manager and Sales Field Coordinator at Barilla Group, where responsibilities include managing over 40% of the Iberia business and overseeing major clients such as Carrefour and Amazon. In addition to this role, Sordon serves as the Inclusion and Diversity Champion for Iberia, promoting strategic diversity initiatives. Previous roles at Barilla include Marketing and Trade Marketing Group Manager for Spain and Portugal, focusing on brand strategy and market research, as well as Marketing Manager for Sauces & Condiments Italy, where Sordon led innovation projects and media strategy. Early career experiences include a marketing internship at L'Oréal and various roles in sales and teaching. Sordon holds a Master of Science in Business Administration and Management and continues education in Strategic Sales Management.