Jakob Edman

Jakob Edman is an accomplished marketing and communications professional with extensive experience in digital communication and brand strategy. Currently serving as the Global Marketing and Communications Sr. Manager for Wasa at Barilla Group since May 2020, Jakob drives brand value and communications across various markets. Prior to this role, Jakob held key positions at Nom Agency as a Senior Executive Producer, and at Red Bull Media House as a Global Communication Specialist, where responsibilities included managing cultural project communications. Additional experience includes serving as an Account Director at Wunderman Scandinavia, overseeing digital marketing for clients such as Novartis and Microsoft, and production roles in various media projects. Jakob holds a Bachelor's degree in Media & Communications from Uppsala University as well as a Bachelor of Science in Sociology from Stockholm University.