Barilla
Jessica Schank is a seasoned digital marketing professional with extensive experience in leading global digital engagement and consumer relations at Barilla Group since October 2011. In the role of Head of Global Digital Engagement, Jessica drives digital marketing strategies for markets including the US, Canada, Brazil, and Mexico, managing a substantial budget and establishing effective digital communication processes. Prior to Barilla, Jessica held various positions at Euro RSCG where responsibilities included developing digital and mobile marketing strategies, overseeing campaign execution, and mentoring team members. Early career experience includes roles at Grey Direct Chicago and Habitat for Humanity, where Jessica contributed to public relations and marketing initiatives. Jessica earned a BA in Mass Communication with a focus on Public Relations from Winona State University.
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