Simone Cavadenti

Simone Cavadenti has extensive experience in sales and trade marketing, currently serving as Field Sales Director for Modern Trade Italy at Barilla Group since May 2003, where responsibilities include leading a large sales team and implementing strategic sell-out plans. Cavadenti has held various roles at Barilla, including Customer Team Director, overseeing national commercial strategy and fostering retailer relationships, and Trade Marketing Manager, responsible for category planning and promotions. Previous experience includes positions at Colgate-Palmolive as Local Key Account Manager and EY as Junior Auditor. Cavadenti holds a degree in Business Administration and Economics from Università degli Studi di Perugia.