Louisville-based Barrell Craft Spirits is the original, pre-eminent independent blender of unique, aged, cask strength whiskey and rum. Recognized for our blending expertise since 2013, we skillfully design, produce, and launch award-winning, unique products that surprise and delight whiskey aficionados and novices alike. Our cask-strength small-batch and single-barrel releases have quickly become an influencing force in American whiskey, winning awards from the world’s most prestigious distilled spirits publications and competitions.

Our mission is to remain the most innovative, progressive, and respected blenders in the nation, by making bold choices and pushing the creative envelope every day to showcase the world’s most exciting spirits.

As industry trailblazers, we’re passionate about continually pushing the boundaries of blending and exploring opportunities to source and blend outside the box. Our goal is to elevate barrels of whisky into something greater than the sum of their parts and to showcase the world’s most exciting spirits. In the process, we’re flattered to have inspired many others to begin blending with whiskey. 

Our award-winning line of products is currently sold in 49 U.S. states as well as in Puerto Rico, Canada, the UK, and Australia.

Retail

Barrell Craft Spirits

Barrell Craft Spirits' headquarters in Louisville, KY, United States

Joe Beatrice

Allison Beatrice

Katie Beatrice

Tripp Stimson

Janet Beatrice

The Leadership Team at Barrell Craft Spirits drives the company's vision and strategy, ensuring that it remains a leader in innovation and blending excellence within the spirits industry. Comprising key executives with expertise in branding, marketing, operations, and creative development, the team collaborates to design and launch unique, high-quality products while fostering a culture of creativity and bold experimentation. Together, they navigate market trends and champion initiatives that elevate the Barrell Craft Spirits brand and its impact on whiskey and rum enthusiasts worldwide.

Leadership Team

The Marketing and Branding Team at Barrell Craft Spirits is responsible for crafting and executing innovative marketing strategies that showcase the company’s unique products and elevate brand presence in the competitive spirits market. They focus on building strong relationships with consumers and trade partners, leveraging social media and creative design to communicate the brand's story and values. With a commitment to continuous improvement, the team strives to drive awareness and demand for Barrell's award-winning cask strength whiskeys and rums through effective branding and targeted promotional initiatives.

Barrell Craft Spirits

Org chart

Teams

Leadership Team

Marketing and Branding Team

Offices

Barrell Craft Spirits

Org chart

Teams

Leadership Team

Marketing and Branding Team

Offices

Related companies