Groupe Barrière
Alicia Carb has a diverse work experience in the hospitality industry. Alicia is currently working at Barrière as the VP Product Management since January 2020. Prior to that, they held various roles at Accor from 2010 to 2020, including Product & Codesign Director, Head of CRM 360, International CRM & Marketing Manager, Training & Project Manager, E-commerce & CRM manager, and Assistante Marketing/Communication Fidélisation.
Alicia Carb attended KEDGE Business School from 2008 to 2011, where they obtained their M2 ESC degree in Marketing. In 2009 to 2010, they also studied at Kobe University as part of an exchange program focusing on international marketing. Alicia has also pursued further education in Leipzig University, specializing in Option Négociation Commerciale Internationale under the degree program M.1 Langues et Affaires Economiques Internationales. Additionally, they have studied at Université Sorbonne Nouvelle, where they completed their L.3 L.E.A degree in Langues étrangères, commerce international. The exact start and end years for Leipzig University and Université Sorbonne Nouvelle are not provided.
Groupe Barrière
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Founded in 1912 by François André, the Group has grown over the years under the successive stewardships of Lucien Barrière, Diane Barrière-Desseigne and Dominique Desseigne to become France’s leading casino operator, a standard-setter in the luxury hotel sector and a global player in the leisure and entertainment sectors. Barrière has designed unrivalled offers in the field of high-end leisure, founded on a commitment to operational excellence, service quality and French art de vivre. The Group today operates 33 Casinos Barrière (including one opening soon in Abidjan), 16 Hôtels Barrière (a majority are 5-star, including one under construction in Courchevel ) and more than 120 restaurants and bars, including the famous Fouquet’s in Paris (with branches in Marrakesh, Cannes, Toulouse and La Baule). It also stages more than 3000 shows and events every year. With more than 6000 employees, the Group posted earnings of €1.21 bn for the financial year to 31st October 2015. Barrière has an excellent reputation in the catering industry and serves more than 2 million meals each year. With twelve spas (in Cannes, Courchevel, Deauville, Dinard, Enghien-les-Bains, La Baule, Lille, Marrakech, Paris and Ribeauvillé), one thalassotherapy centre in La Baule, one balneotherapy centre in Ribeauvillé, three golf and two tennis clubs (with more than 32 clay courts), Barrière is also an established name in the well-being and sport sector. The Group is well known for its chain of resorts located in internationally-renowned tourist destinations.