BART
David Martindale is an accomplished marketing professional with extensive experience in the transit industry. Currently serving as the Director of Marketing and Research at BART since August 2020, David previously held the position of Marketing Manager at San Francisco Bay Area Rapid Transit from September 2013 to August 2020. David's educational background includes a Bachelor of Arts in Integral Liberal Arts from Saint Mary's College and a Master of Arts in Literature from San Francisco State University.
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BART
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What is BART Perks? The BART Perks Beta pilot program tested a new platform that rewards riders for their BART travel based on when they commute. The program aimed to encourage BART travel at less crowded times and places, including before and after rush hour and on evenings and weekends. Perks was funded primarily through a $500,000 grant from the Federal Transit