Ray Daniels

Ray Daniels is a seasoned professional in sustainability and marketing within the agricultural sector. Currently serving as the Sustainability Market Development Manager at BASF since August 2022, Ray is focused on the commercialization and operational development of the company's sustainability strategy in North America. Previously, Ray held the position of Seed Sustainability Manager at BASF, where efforts centered on sustainability strategies for the U.S. and Canadian seeds and traits businesses. Additionally, Ray has experience as the Principal at Resilience Marketing Strategy & Business Consulting, a Marketing Director at OneDigital, and various marketing roles at Bayer Crop Science, culminating in the Head of Marketing for Pest Management and Public Health in the USA and Canada. Ray holds an MBA in Marketing from UNC Kenan-Flagler Business School and a Bachelor of Science in Agriculture from The University of Georgia.