Weiyong Xiang

Country Representative; Head of M&S Temperate Asia BASF Vegetables Seeds

Weiyong Xiang is the Managing Director at BASF Vegetables Seeds China and currently serves as the Country Representative and Head of M&S for Temperate Asia. They previously held the role of Sales and Marketing Head for Greater China, Japan, and Korea at BASF from 2018 to 2021, where they led teams and designed business strategies to achieve company objectives. Prior to BASF, Weiyong was a Country Sales Manager at Bayer, overseeing sales and marketing initiatives in Taiwan, Hong Kong, and China, achieving significant sales growth and expanding team capacity. Their extensive experience in the agricultural sector highlights their leadership and strategic planning expertise.

Location

Beijing, China

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