Jiawei Zhang

Jiawei (James) Zhang is a data science professional with a strong background in marketing analytics and statistical analysis. Currently serving as a Data Scientist at Basis Technologies since January 2022, Jiawei has previously held roles as a Senior Marketing Data Analyst and Marketing Data Analyst at Plymouth Rock Assurance, where key contributions included developing marketing KPI reports, conducting A/B tests, and creating multi-touch attribution models. Prior experience includes data analysis positions at CVS Health and Amica Insurance, where Jiawei automated reporting processes and employed predictive analysis for campaign optimization. Jiawei holds a Master of Science in Statistics from the University of Connecticut and a Bachelor's degree in Mathematics and Statistics from Beijing Normal University.