Eric McCauley

Eric McCauley is an accomplished executive with extensive experience in digital strategy and merchandising. Currently serving as Chief Digital Officer and Senior Vice President of Merchandising at Bass Pro Shops since January 2022, Eric previously held multiple influential roles at Amazon from April 2012 to January 2022. Notable positions included GM/Category Leader for Private Brands, where Eric led strategy and analytics for key categories, and Head of Product & Analytics for Alexa, driving significant advertising revenue growth. Earlier in Eric's career, positions at Target involved product management for high-revenue business units, earning recognition as a two-time SVP award winner. Eric holds a B.S. in Business Administration from Winona State University.