Xinghua Meng is a seasoned Senior UX Designer at Basware since August 2023, previously serving as a UX/UI Designer at Dream Broker, where responsibilities included leading experience design for a SaaS enterprise communication tool's MVP launch. Earlier experience includes roles as a Junior UX/UI Designer at Fliggy, where a mobile UI optimization contributed to a 5% increase in conversion rates, and a Design Intern at Sony, focusing on UI and motion design. Additional internships at BIGmind Innovation, DESIS Network, and Microsoft have provided diverse design experience in service design, social innovation, and UX, culminating in the development of an AI note-taking product at Microsoft. Xinghua holds an MA in Creative Sustainability from Aalto University, an MFA in Product & Service System Design from Tongji University, and a Bachelor of Engineering in Industrial Design from Jiangnan University.
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