Kayla Novak

Kayla Novak, MBA (Kakonis), is an experienced marketing professional currently serving as the Marketing Manager at Gustave A. Larson since January 2022, where responsibilities include developing strategic marketing campaigns, driving digital strategy, and managing CRM marketing initiatives. Prior to this role, Kayla held positions as Marketing Manager at Vrakas CPAs + Advisors and Marketing Coordinator at Aras Promotions, showcasing a strong background in marketing management and event execution. Kayla began their career as a Brand Ambassador at the University of Wisconsin - Whitewater, gaining valuable experience in marketing research. Kayla holds an MBA and a BBA in Marketing with a Digital Marketing emphasis from the University of Wisconsin-Whitewater.