Claudio Danzo is a seasoned senior product manager with extensive experience in the pharmaceutical and consumer healthcare sectors, currently serving at Bayer since October 2012. Notable achievements include the successful launch of the Iberogast Digestive brand in the US, underscoring expertise in consumer opportunity identification and comprehensive commercialization strategies. Prior roles involved significant contributions to product innovation and management for established brands like One A Day and Miralax, showcasing a track record of driving topline growth and implementing effective digital marketing strategies. Claudio's career also includes key positions at Merck and Schering-Plough, where management of various consumer health products and digital initiatives was pivotal. Educational credentials feature a Master's degree in International Marketing from Alma Mater Studiorum – Università di Bologna and additional business studies at UCLA.