Yifan Li

Yifan Li is the Head of Marketing for Greater China at Bayer Crop Science, where they are responsible for developing product, go-to-market, and digital strategies. With over 10 years of progressive experience in business strategy, Yifan has worked across various sectors including agriculture, chemicals, and energy. Previously, they served as General Manager of Bayer Vegetable Seeds in Greater China and led multiple strategic roles at Accenture. Yifan holds a BA in Accounting and Finance from London South Bank University and has completed a program in Commercial Excellence Transformation at the University of St. Gallen.