Bayern Innovativ GmbH
Verena Krones is a seasoned marketing professional with extensive experience in performance and community marketing, currently serving as Performance und Community Marketing Manager at Bayern Innovativ GmbH since October 2018. Krones has a strong background in content marketing, social media marketing, and various online marketing strategies, having worked as Senior Communication Expert at bytecontent GmbH and as Senior Online Marketing Manager at ATLAS Research GmbH. Additionally, Krones has provided freelance services since April 2012 and held roles in content management and project management. Educational qualifications include a Master of Arts in Communication Science and a Bachelor of Arts in German language and literature studies, both from Otto-Friedrich-Universität Bamberg.
Bayern Innovativ GmbH
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Most innovations are created where competences from various disciplines meet – from the initial idea to development and implementation in the market. Bayern Innovativ GmbH was founded in 1995 at the initiative of the Bavarian state government and promotes the exchange of innovations across industries and technologies, supporting primarily small- and medium-sized companies in initiating innovations. Bayern Innovativ GmbH closes existing technological gaps by selectively involving scientific institutes and connecting potential partners both at the same level and on different stages of the value chain. To do so, Bayern Innovativ works in five fields of competence: mobility, energy, material, health/life science and production/digitalisation. The networks of Bayern Innovativ GmbH presently comprise some 80,000 professionals from 40,000 companies and research institutes and 80 partner network organisations. Imprint: https://www.bayern-innovativ.de/seite/impressum