BBB Cycling
Yannick Lange is a seasoned product designer with expertise in developing innovative outdoor and sporting goods. Since September 2012, Yannick has been employed at BBB Cycling as a product designer, where the role includes the establishment and management of a new product category focused on smartphone mounts and accessories for cycling, resulting in a diverse range of over ten products. Previous experience includes working as a product advisor at Perry Sport, providing consumer guidance on outdoor and winter sports equipment, as well as an internship at DUMoffice, collaborating with top designers on product optimization and design. Educational credentials include a degree in Industrial Product Design from The Hague University of Applied Sciences and a HAVO diploma in Natuur & Techniek from Bonaventura.
This person is not in any offices
BBB Cycling
We are BBB Cycling and you might have seen us cycling around. Whether you go climbing, gravel riding, racing, touring, mountain biking or use your bike to get around town: we are there with you. Sometimes in plain sight, sometimes more in the background. Our well-thought-through parts, clothing, accessories, and tools are made for cyclists all over the world. With that typical down-to-earth Dutch view, we design products that make your ride more fun, safer or faster. Handy and smart details that work, in the real world, those are things that make us happy. As we are cyclists ourselves, we know what it's like to ride your bike to work through all kinds of weather, improve that personal best or ride further than you ever did. At these moments you have to be able to rely on your gear and they just have to work, right? And almost every cyclist has a BBB product somewhere. A handy pump, that trusty water bottle, smart lamp, or maybe your helmet. Or when you sometimes tinker with your bicycle, chances are you use a BBB tool at times. Because we may not say it out loud often, but for many cyclists, we are an indispensable part of every ride.