Elyssa Verhoogen is a seasoned CRM and lifecycle marketing consultant with a strong focus on email communications and user engagement. Currently, they lead Elyssa Ltd and serve as a Sr. CRM/Martech Project Manager at BBC, leveraging their expertise to enhance CRM strategies for various clients. Previously, Elyssa held significant roles at companies like Depop and Skyscanner, where they drove CRM initiatives and built successful lifecycle strategies across multiple markets. They have also contributed to industry projects as a co-creator of Building Blocks for Braze and served as a chief editor for travel newsletters. Elyssa holds advanced degrees in Economics and Management Science from Solvay Brussels School.
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