Helen Alder

Helen Alder is an experienced Marketing Manager at the BBC, specializing in children's programming and charitable initiatives since June 2010. Alder's roles have included Marketing Manager for BBC Children’s and Charities, overseeing campaigns for CBeebies, CBBC, Comic Relief, and Children in Need. Previously, Alder held various marketing positions at the BBC from February 2005 to February 2010, where the highlight was contributing to the award-winning BBC iPlayer launch campaign. Educational qualifications include a Mini MBA in Marketing obtained in 2022 and a BA Hons in English Literature from Newcastle University. Additional experience includes a role as Marcomms Coordinator at NBC Universal Studios Networks.